BACKSTORY

Over 7 years work experience in the advertising, and fashion industry, I present a multi-faceted approach to creative, art direction, and art planning. At present I'm working primarily as a freelance director and editor, while educating myself on creative applications for up-and-coming VR/AR technologies. I've covered many-a-media to become well-rounded, flexible, and conceptually adept to bolster any client or team need for present and future projects. 

I love storytelling, but I prefer the backstory telling. Foundations for great characters and concepts bring cohesive wisdom to stories, (whether it be for a brand or a campfire) and ultimately inform creative concepts more robustly than visual gimmicks. How to translate or manufacture the backstory into media is the first thing on my mind when approaching each task. 

Clients

GUESS, Brisk Iced Tea, Jimmy Dean, Pfizer, Novartis, iHome, American Eagle: Aerie, SDI Technologies, Boston Market, Nathans, VML, Oglivy, Hersheys, Two Boots Pizza, Aramark, CadburyMGH/Boston University, Now What?, Happy Hearts Fund, Be The Light NY, Element Eden, Volcom, Grace Loves Lace, Roberta Freymann, Roberta Roller Rabbit,  Wakaya Ginger, Tanger Outlets,